Awebsite that goes beyond plain translation and puts in efforts to reach out to its targeted audience shows its commitment to its customers. Plain translation often leads to irrelevant, erroneous results which will reduce your credibility
- Cultural and regional diversity
Inclusion of local date and time formats, currency units, measurement units and local holidays makes your audience feel at home.
It’s important to know colour preferences, icon, links and keyword placement as per locally accepted standards.
By putting a culturally appropriate personal touch and in-language customer support,you gain a sense of trust amongst your audience.
The most important part of localization is to ensure your website doesn’t use any image, graphics, text that’s culturally inappropriate for your targeted audience.